Discussion Guides & Questionnaires Design

As professional researchers, we can assist our clients to develop questionnaire and topic of discussions for both quantitative and qualitative research. This is usually derived from the research objectives and may be further refined after an initial discussion with the client. We will also provide advice and feedback on the right approach for getting the desired information.

We are the experts in the following types of research question designs:

  • Product research and testing (Product)
  • Pricing research (Price)
  • Distribution research (Place)
  • Advertising and Communication research (Promotion)
  • Usage and Attitude measurement (U&A)